Skip links

Claudia Esteves Cano

Founder and CEO

Expert in international business, with 32 years of national and international working experience, for the private and public sectors, and with different skills and abilities.

  • Trade and investment promotion, being Deputy Trade Counselor of Mexico in Germany, Trade Commissioner of Mexico in Italy, Bancomext`s Regional Director in the State of Veracruz; Coordinator for Asia, Oceania and the Middle-East at ProMexico, among others positions.
  • Business intelligence and market analysis, by directing and participating in the integration of documents linked to different productive sectors, aiming to identify business opportunities.
  • Negotiation and business strategy, acquired, among other experiences, by participating in the negotiation team to modernize the North America Free Trade Agreement (TLCAN / T-MEC) and lead strategies based on Rout Maps with long-term plans based on innovation.
  • International cooperation and project management, being responsible of budget and project implementation, based on international cooperation agreements.
  • Business training, with dozens of courses and conferences in different countries.
  • Conceptualization of technological platforms, based on market identification with business opportunities and strategic indicators for foreign investors.
  • Government and public policy, enhancing business-making environment and promoting actions to improve regulation.
  • Strategic planning, organization and procedures, being in charge of the institutional restructuring of ProMexico